About us

Marketing Matters is a marketing strategy consultancy. We enable clients to meet the challenge of sustainable growth in a highly competitive market, by integrating the client's experience and knowledge with our marketing expertise.

We guide clients through the development of a cohesive marketing strategy and plan, and  partner with meticulously selected marketing services providers to implement the marketing plan for maximum effect.

We work closely with a network of marketing communication specialists to provide a broad range of services to clients who don’t have their own service providers.

Jennifer Smith

Jennifer Smith, owner of Marketing Matters, is a passionate marketer with 22 years business experience, 20 of which were spent in sales and marketing. She has worked for leading brand companies like L’Oreal, Unilever and Tiger Brands.

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Danielle Alberts

Having worked closely with the Managing Member of B&S Accounting Services and the Senior Bookkeeper at Royal Union Management Services for four years, Danielle expanded her skill-set and was responsible for various administrative duties & the maintenance of their clients’ accounts through bookkeeping and taxation. She made it her business to understand clients' practices and systems, and during her time at Marketing Matters, she has also come to understand their goals and objectives and the impact this has on their accounts.